James Ibrahim | Online Fitness & Nutrition Coaching

Build for strength.Find your rhythm now.Make it last.

Got a question first? Enquire today
100+ Clients Transformed· Bachelor of Exercise & Health Science· Master of Teaching
100+ Clients Transformed

Real People. Real Results.

Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation Client transformation
▶ Hear what my clients say about my coaching

Choose your starting point

StartStart anytime

A self paced step rewards community that helps you move more, stay consistent and unlock rewards as your steps add up. Go at your own pace without ever falling behind.

$9 / week
2 weeks free

Billed monthly at A$40 · 2-week free trial · Cancel anytime · Women only

  • Access to our ACTIVATE app
  • Get rewarded as you step
  • New home & gym programs every 8 weeks
  • Monthly recipe books with calories & macros listed
  • Private community access
  • Recognition & support
The more you move, the more you unlock. Build toward nutrition, training and coaching rewards, surprise bonuses and Million Step Club status.

Structure, resources and community without the cost or pressure of one on one coaching.

Start my 2 free weeks →
TransformNext intake opening soon

ACTIV8

A seasonal 8 week challenge built around clear targets, practical resources and group accountability.

$49 / week × 8 weeks

Billed weekly · Fixed start date.

  • Personalised calorie and macro targets
  • ACTIVATE app access (recipes & meal plans)
  • Private group support chat
  • Step challenges (Live Leaderboards)
  • Bonus Rewards throughout
  • Growing prize pool for best transformation
▶ See inside the ACTIV8 challenge

You're on the list — I'll email you the moment the next intake opens.

Register for the next intake → or enquire today, takes 30 seconds
Not sure where to start?

Pick the sentence that sounds most like you.

Enquire today, takes 30 seconds →

ACTIV8 and Premium billed weekly · Active Women billed monthly · 8-week minimum on coaching plans.

Your pace.
Your progress.
Your community.

A clear place to start, with a community to keep coming back to, stay accountable and work towards your goals together.

  • New home and gym programmes every 8 weeks
  • Monthly macro-tracked recipe books
  • Step rewards and support to keep you moving

How Many Calories Should You Eat?

Answer a few quick questions and get your daily calorie and macro targets, the exact numbers to lose fat or build muscle. Free, in under a minute.

Step 1 of 2 · Your Details

Please fill in all fields before continuing.

Powered by the Mifflin-St Jeor equation, the most accurate BMR formula, recommended by the Academy of Nutrition and Dietetics.

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Your Results Are Ready

Drop your email below and I'll send you your personalised calorie and macro targets, plus a free guide on how to actually hit them.

No spam, ever. Just your results + occasional coaching tips from Coach James. Unsubscribe anytime.

✅
Thanks! Your results are below.

We've sent a copy to your inbox, check your email for the full breakdown.

Here's your personalised plan

Daily Calorie Target
— cal
to reach your goal
Protein
—
grams / day
Carbohydrates
—
grams / day
Fats
—
grams / day
How to use this: These are evidence-based starting points. Follow these targets for 2–3 weeks and track your average weight and training performance. If you're not moving toward your goal, adjust calories by ±100 and reassess. Macro basis: — · Estimated TDEE (maintenance): — cal/day.

Want Coach James to build your exact training and nutrition plan from scratch?

Apply for Coaching →

Not Sure Which Plan Is Right For You?Not sure which plan fits?

Let’s map your 8 weeks — free.

100% free. No obligation. Just honest advice on whether this fits you.

  • Find out what's really holding your results back
  • Walk away with a clear plan, even if you don't join
Send an enquiry
24-Hour Personal Reply
Thanks, your enquiry is in. I'll personally be in touch within 24 hours.

Online coaching

Explore the ACTIVATE coaching experience

A closer look at personalised support. Inclusions vary by plan; compare the details above.

Free Recipe Book from ACTIV8
FREE DOWNLOAD

Free Recipe Book

High-protein, easy-to-make recipes designed around your macros, so eating well never feels like a chore. Drop your email and I'll send it straight to you.

No spam. Unsubscribe in one click.
Check your inbox, your recipe book is on its way.

Common questions

Everything you want to know before applying.

ACTIVATE is the coaching brand. ACTIV WOMEN is the self paced membership and community, ACTIV8 is the seasonal 8 week group challenge, and Premium Coaching is the highest support one on one service. Nutrition Coaching and the one time Personalised Nutrition Program are also available for people who want nutrition focused support.
Yes. Your training and nutrition are planned around your work, family, experience, available equipment and food preferences. You do not need to be a parent or already fit to start.
No. Where training is included, it can be matched to your experience, goals and home or gym setup. Premium Coaching also includes exercise demonstrations, weekly form reviews and one complimentary PT session for technique support.
ACTIV8 is a fixed 8 week group challenge with personalised calorie and macro targets, app resources, macro matched meal plan options, group accountability, step leaderboards, an optional halfway group session and an intake prize pool. Premium Coaching is ongoing one on one coaching with personalised training and nutrition, weekly private check ins, form reviews and direct app support.
It is a one time A$450 plan built around your body, goals, routine and food preferences. It includes tailored calories and macros, a complete meal plan, shopping lists, one setup check in, ongoing email support and one revision if you want an adjustment after reviewing the plan.
Tell me before you begin so the service can be matched to your needs. You remain responsible for checking foods for your own allergens and intolerances, and I may ask you to obtain medical clearance where an injury, condition or medication needs professional oversight.
A satisfaction or transformation guarantee only applies when it is expressly offered for the service you purchase. Eligibility requires completing the relevant program and meeting the published participation requirements. Please read the full Terms & Conditions before purchasing.
ACTIV WOMEN is A$40 per month after any eligible trial. ACTIV8 is A$49 per week for 8 weeks. Premium Coaching is A$110 per week, Nutrition Coaching is A$80 per week, Partner Nutrition is A$64 per week per person, and the Personalised Nutrition Program is A$450 once.
Choose the service that suits you or complete the short application if you are unsure. I will review it personally and reply within 24 hours with the most appropriate next step.
Enquire TodayTakes 30 seconds
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You're all set!

Your personalised calories and macros are ready. Check your inbox for a full copy.